How do I Advertise Myself as a Mechanic

Advertising yourself as a mechanic is one of the best ways to land a job. In fact, many top mechanics have their websites and blogs dedicated entirely to this task. With a little know-how, you can do it too! Digital marketing is one of the fastest-growing industries in today’s economy. Thus, incorporating it into your mechanics business can be a brilliant move.

How do I advertise myself as a mechanic?

Below are some of the tips that can help you advertise yourself as a mechanic:

By creating a website for the business.

Creating a website for the business is an excellent way to offer an avenue by which one can advertise services. Having a website allows potential customers to see what kind of work I do and also gives them the chance to contact me quickly. For example, if someone needed their car fixed after hours, they could use the information on the page to reach out.

Having a functional website with contact information sends potential customers the message that the mechanic is legitimate and worth doing business with. Having a site will easily expand clientele, so it’s crucial to have up-to-date information.

By using social media platforms, such as Facebook and Twitter.

Advertising myself as a mechanic with social media platforms, such as Facebook and Twitter, can be very effective for finding your first mechanic job. This is because you can create a large, worldwide audience that is interested in hearing about your specific mechanic skills.

This advertising method can be done by posting helpful tips and informative content on social media to make your account look professional. This will give potential employers the ability to see what type of mechanic information is posted publicly.

If there is no mechanic advice to share with people, it may be beneficial to share mechanics-related ideas online before applying for jobs. Having an attractive social media presence is key.

Using google maps.

Google maps is a great way to market the mechanic business. One can showcase all of the facilities they have and make it easy for customers to find you by entering their address or selecting one of your facilities on the map.

Another great thing about Google maps is that it gives an idea of where people are looking for mechanics near them, which can help attract more potential customers.

Using SEO.

SEO is an acronym for “search engine optimization,” and it refers to the process of optimizing a page so that it appears higher in organic search engine results.

Marketing SEO for mechanics is used by mechanics who want their website to be found and ranked highly when people use search engines like Google, Bing, or Yahoo to find automobile repair or maintenance services.

Search result rankings are primarily based on two factors:

1) The words and phrases that potential customers type into a search engine when looking for products or services they need.

2) The relevance of each keyword-optimized webpage to the text string being searched. In other words, which web pages have content related to the keywords being searched?

SEO can be a valuable tool for mechanics to increase web visitors to their website. It can also help mechanics gain high-value leads from search engines, rankings in local search results and ads, and other opportunities from being found by people who are looking for information about automobile repair or maintenance.

How do mechanics find customers?

Mechanics find customers through advertisements in the local newspaper, on billboards, or online.

Many mechanics advertise themselves in the local newspaper or online. However, most mechanics opt for billboards because of their high visibility and ability to target a specific demographic. Billboards are very effective in targeting audiences with high disposable incomes who may consider hiring a mechanic.

If you want to stand out from the crowd when people browse through the newspaper, you must design an eye-catching advertisement so they will take notice of its content.

They can also find customers by giving out business cards to people who are driving by their shop.

Many mechanics can be found advertising themselves by standing outside of their shop and giving out business cards to people driving by. This is a good way for them to advertise themselves as they work on people’s cars and give out their business cards in person.

This way, they don’t have to give out the business cards through the mail or pay for online advertisements.

Mechanics often find customers through word-of-mouth recommendations from other satisfied customers.

Word of mouth recommendations from other satisfied customers is the most effective way mechanics gain new business. A satisfied customer is much more likely to refer a mechanic out of goodwill than an unsatisfied customer. If a customer is satisfied with a mechanic’s work, the chances are that they may become loyal customers for years to come.

By getting reviewed.

Reviews are a way for mechanics to find customers. People look at reviews to learn more about the person they are looking to hire and see if their business is worth doing business with or not.

Carefully reading the reviews will help the mechanic understand what people liked about his service, what he can improve on, and even who his target market is. Based on this information, it is then possible to refine the advertising campaign.

By clearly communicating that the specific things that were mentioned much in reviews are now present in current advertisements, potential customers will know why they should be hiring the mechanic over others in the area.

By consistently getting high-quality reviews, mechanics can develop long-term relationships with their repeat customers, which eventually leads them to recommend their services to friends.

Where can I advertise my mechanic services?

Using Yelp.

Yelp is a website that allows customers to post reviews and opinions about their experience with a business. Anyone can write a review, whether they have actually been to the business or not.

These reviews help potential customers decide if they would like to visit that business and create an overall score for each establishment. Some people rely on these reviews entirely when deciding where to go.

By using yelp as a channel to advertise, your mechanic workshop will gain new customers who are looking up your business.

Utilizing Google Local Services ads.

Google Local Services ads allow businesses to highlight what type of services they offer. For instance, if you are a mechanic looking for work, you can post an ad showing that you are available and open to taking on clients. This will help potential customers find your business.

This is one of the platforms that Google uses to encourage small businesses to get online. When you post a Local Services ad, the ad will show up when people search for keywords related to your business in an area that is near your location.

For instance, if there are not many mechanics near you and you are looking for work, potential customers might search for “mechanic” or “auto repair shop” via mobile device while they are out on the road.

With this type of ad, they can see your ad pop up when they make these types of searches along their route. This means that people who may be interested in hiring you could find you quickly and easily without having to go through several results pages just looking for someone like you within driving distance.

Advertising online.

Online advertising can be a great way to draw in new customers, especially when you’re just starting off. Online advertisement is easy to track, and it’s a great way to get your name out there. You can create ads on Facebook or Google for people searching specific terms that relate to your services, such as “best mechanic near me.”

Or, if you have an established business with a website, you can link up your physical ad with a digital one, so they work together.

In conclusion,

Getting customers in the door can be challenging if you’re a mechanic or auto repair shop owner. Today, more people research their options online before deciding where they go for service on their vehicles. This has led many mechanics and auto shops to advertise with marketing campaigns targeted at this audience.

SEO for EV Charging Stations

How To Maximize Your EV Charging Company’s Revenue

The need for EV Charging Stations has continuously grown for the last decade. More and more drivers pick for electrical cars and that’s where search and SEO for EV charging stations can help your brand grow.

As technological advancements continue to occur, we shift closer and closer to the digital setup. Among those emerging trends are electric vehicles, and that opens up an array of business opportunities in the market. One of those opportunities is the electric charging companies are proving to be highly profitable.

But, on the other hand, it can still be maximized with the proper marketing tools. Since electric vehicles are still considered to be new, not a lot knows the ways around them and includes in that is where they can charge their electric vehicles when they are on the road. With that said, this article will discuss the different ways you can market your EV charging company to maximize its profitability.

The Profit Potential

As previously mentioned, the emergence of electric vehicles has opened new business opportunities such as EV charging companies. Because this market is relatively new, knowledge about it is unknown to most why marketing should be optimized. One of the things that you can do is partner up with public governance.

Apart from setting up your EV charging station, it would also be good to partner with public governance to disseminate more of your services. On the other hand, this may bring you less profit because public EV charging stations are free. In order to infiltrate the market more, your electric vehicle charging company can focus on optimizing digital marketing.

Digital Marketing for EV Charging Stations

As previously stated, we are shifting closer and closer to the digital setup, and we should learn how to utilize that. It is safe to assume that those who choose to use electric vehicles are tech-savvy, which is your target market. With that being said, it would make sense to market your electric vehicle charging company on platforms that your target market uses.

You need to make use of online articles, social media posts, sponsorships on influencers, targeted ads, GPS tracking, and everything alike. Optimizing your digital marketing is the key to maximizing the profit of your company, and the essential platform you could use is Google.

https://web.archive.org/web/20220430043442if_/https://www.local-marketing-reports.com/external/lead-gen/widgets/e19cc46e826b09a4c99a7ada61490cf944022e86?widgetId=1651293307933-0

Google Optimization and SEO for EV Charging Stations

Google is the largest searching platform with over one billion users every single day. Google is the first app that everyone opens whenever they have a question in mind. The chances of those looking for electric vehicle charging stations opening google while they are on the road is extremely high.

In addition to the number of users, Google has various marketing tools that could significantly contribute to the growth of your company. Moreover, it is easy to navigate through, which is a crucial factor since this is how you will be monitoring your progress. With Google as your digital marketing tool, you can run targeted ads on a major search platform, be integrated into their apps for customer accessibility, and improve your search engine optimization (SEO).

SEO for EV Charging Stations is exactly that. Optimize the location of each of your charging stations to become the top choice for drivers to choose your service over other stations.

Google Ads for EV Charging Stations

Running your targeted ads through google is probably the best marketing investment you could make. You may have noticed that whenever you search on Google, the first few results are targeted ads and more often than not, it is precisely what you are looking for. ]

That is precisely the advantage that google ads give to your electric vehicle charging company. If you run targeted ads through google, your services will be shown first to whoever searches for an electric vehicle charging company. This alone would instantly boost your marketing by spreading the word out about your business, and it is a guarantee to bring in more profit. With google ads, you can also monitor the activity that comes with it. This information is easily viewable through the analytics of the ads.

Google Maps & Local SEO for EV Charging Stations

Similar to Google ads, advertising through google maps is immensely beneficial. Most especially to electric vehicle charging companies because you will need to provide your target customers with a guide on how to find your charging stations. The first thing you can do to market through google maps enable the location services on your google ads so that the people who see your ads automatically know where to find you. It would also be helpful to run targeted ads with all the various spots of your stations involved.

Through this, google maps will be able to pinpoint which station is the nearest to where your customer is searching from. In addition to that, google maps will be able to provide your customers with approximately how long it will take them to get there and how far they would drive.

Search Engine Optimization Content for EV Charging Stations

Search Engine Optimization (SEO) for EV Charging stations can be translated into content. Articles are crucial factors in establishing the reputation of your electric charging vehicle company. In order to improve your articles, you need to repeatedly use EV keywords so that your company will show up on google search results. In an SEO for EV, you must create unique titles to capture the attention of your target market.

You must also provide meta descriptions and external links to optimize your articles more and have greater visibility in google. You should also use headings and emphasize texts that you want your target customers to pay attention to. Examples of these texts could be the convenience of your EV charging company and the affordability of your prices. You will basically highlight all the qualities your target market is looking for.

Best SEO Keywords for EV Charging Stations

To continue the success of our very popular blog “best keywords for auto repair“, let’s dig into the best keywords for EV charging stations.

Keyword	Avg. Monthly Search Volume
EV charging stations near me	22,200 searches/mo (Nationwide)
EV charging stations map	5,400 searches/mo (Nationwide)
Free EV charging stations near me	5,300 searches/mo (Nationwide)
EV charging stations cost	2,400 searches/mo (Nationwide)
EV charging stations companies	1,900 searches/mo (Nationwide)

EV charging stations near me keywords have shown amazing growth as you can see in this graph. This is well-established brand we have noticed in search trends for the automotive industry and is crucial that your company optimizes for it.

Key Takeaway

Technological advancements brought us to electric vehicles, which then opened up the market for various business opportunities, and among those are the EV charging companies.

On the other hand, the details and processes of electric vehicles are not widely known since they are relatively new. In order to maximize the profitability of an EV charging company, digital marketing should be optimized and the best platform to use is google because of the number of users it has and the ease of navigation. With Google, EV charging companies can run targeted ads on a prominent search platform, be integrated into their apps for customer accessibility, and improve search engine optimization (SEO).

Is Adding “Near Me” to Your Business Name a Good Idea?

You may have seen this picture by now, floating around on every social platform there is… This picture is the beginning of the story I’m about to share with you.

It was a few months ago that I was visiting my parents in El Paso, TX that I ran into this dental office. SEO runs in my veins, so it’s common for me to look around to see what other businesses are in every shopping center. However, I never thought I would see a business go as far as adding the words “near me” to their business name.

I snapped this picture to share it with my closes 2 SEO friends; we had a good laugh. A few days later, I hosted a Global SEO training on 2022 ranking factors and I added this picture to my deck… People were cracking up!

I decided to post this on LinkedIn. I considered this picture to be funny but kind of “geeky”, but still went for it. This was my original post:

“Talk about Google Maps hack! I was recently in El Paso, TX, and ran into this while picking up my food order… And yes, they are ranking at the top of results on Google Maps in the area!

Come on, I’m an SEO, of course, I was gonna take a picture!

Although this may seem spammy, Google Guidelines are clear. Google says your Google Business Profile should match your legal business name. So when their legal name is “Dentist near me” or “Vietnamese Restaurant” or “Chris Used Cars”, then it’s ok to use your main keyword in your Google Business Profile.

Having the main keyword in your name often helps with rankings… But if it’s not part of the legal name, then I wouldn’t suggest doing it. There can be penalties coming from Google if they find this to be just a ranking tactic and not accurate legal name.“

This post went live on Thursday morning, and I forgot about it… I never expected more than 10 likes, to be quite honest. This was a simple photo to use in my SEO training decks. At the time of this writing, the post sits at near 30,000 impressions, 369 likes, 58 comments, and 27 shares. However, the picture itself went viral!

The “Dentist Near Me” Post Went Viral!

That’s right… My geeky photo went viral! People were liking, commenting, and sharing the post… The picture made it back to me from friends who were sending me messages, slacks, and DMs asking if that was my photo.

The SEO community went wild sharing this picture everywhere and wondering if this was real or just a photoshopped picture.

But is it a Good Idea to Add “Near Me” Keywords?

I know my original post covered the fact that is not technically spam because it’s done in a way that follows Google’s guidelines. But this still feels like a short-term hack to rank in the nearby area.

I think our goal as SEOs and marketers in general, is to build long-term brands from a strategic angle. We shouldn’t be looking for short-term hacks that may appear good now, but leave you at risk of future Google updates. Google updates its algorithm hundreds of times per year, trying to raise the bar for quality and strategy over quick map hacks. I wouldn’t be surprised if a new local update gets released that prohibits or penalizes “Near me” words on Google profile names… And that would be the end of your positioning! What would be left for your business?

I highly believe and agree with many comments I read online. Our goal as SEOs is to build a brand for the long run. Be creative with your name, yes, but work towards a long-term positioning that is not at risk of getting penalized.

What Does Google Think?

John Mueller, Google also commented on this practice on Twitter:

What’s Next?

I’ll continue to document and update this page as the momentum continues… Stay tuned.

Local Citations For Car Dealerships

You’ve probably heard of local citations before, is nothing new. But when doing search optimization specifically for car dealerships, not all local directories will have the same impact. This is another great example that quality is better than quantity. In this article, we’ll show you what are citations, why they matter, and the exact citations we use for all our clients’ dealerships to boost their visibility and gain market share.

The quality of the directory combined with the industry they focus on is what Google likes. This means that an automotive local directory will have a great impact than a generic global directory. Let’s review this in much more depth and share with you our list of top local directory citations for car dealerships.

More and more car buyers are spending most of their time researching a vehicle online than at the dealership. This means they’re heavily relying on online search, YouTube videos, and more importantly when it comes time to shop they search for dealers locally. The reality is that local search has become a critical component of digital marketing for customer experience.

Why Local Citations for Car Dealerships?

Directory sites for car dealerships are often overlooked as a digital marketing channel but can effectively bring in new customers. Many car dealerships have their websites and vehicles for sale, but their local presence might be missing the mark losing market share to other dealers in the area.

Leveraging your local presence to drive traffic to your dealership’s site is a great way to drive new customers to your lot without investing a lot of money into traditional digital marketing channels. You can use local directories to boost your local online presence and attract new customers.

If you’re in the car business industry, you know that an effective local SEO strategy is essential for growing your business. But when you’re trying to find the best local citations for your dealership, it can be difficult to know where to begin.

What Are Local Citations?

Local citations are commonly known as directory listings. There are literally thousands of online directories where car dealerships can list their business for customers to find it and to help with your online presence. However, the quality of each directory may have a positive or negative impact on your visibility. Here’s why.

Why Do Google Trust Local Citations?

Search engines provide a list of relevant results based on what the searcher is looking for. Relevance is one of the many ranking factors in how those results are shown to the searcher. It is crucial for Google to understand your brand and your website very well to find it more relevant than your competitors, hence ranking higher for car dealership keywords.

Local listings help with relevance and trust, which is why Google trusts many of them as authoritative data. When we look at global well-known directories like Yelp, Manta, Bing Places, Facebook, and many more, we are analyzing directories that apply to every business category. These directories have every business category listed from bakeries, to attorneys, to dealerships. These general directories help Google verify your business address and the validity of your online presence.

Best Local Citations for Car Dealerships

Now that you have the foundational knowledge of what citations are and how they can help your dealership, let’s look at what we consider the best local citations you should be creating for your automotive brand based on your country.

Car Dealership Local Citations in US

Acompio	Foursquare	Opendi
Apple	Google Business Profile	Pages 24
BAIDU	HERE	Show Me Local
Bell Canada	Hotfrog	TomTom
BING	iGlobal	Tupalo
Brownbook	Info is Info	Uber
Cylex	Manta	Waze
Facebook	My Local Services	Where to
Instagram	N49	Yalwa
Factual	NAVMII	Yandex
Find Open	Nextdoor	Yelp

Car Dealership Local Citations in Canada

Acompio	Google Business Profile	TomTom
Apple	HERE	Tupalo
BAIDU	Hotfrog	UBER
Bell Canada	iGlobal	Wand
BING	Info is Info	Waze
Brownbook	Manta	Where To
Cylex	N49	Yalwa
Facebook	NAVMII	Yandex
Instagram	Nextdoor	Yelp
Find Open	Opendi
Foursquare	Show Me Local

Best Niche Local Citations for Automotive

When we switch gears and we look at niche local citations specifically within the automotive industry, these carry much more value and strength to your local citations strategy. Although the authority of these niche citations is not as high as Yelp or Facebook, the relevance makes up for it. We have seen that Google appreciates high authority citations to validate your business data, but the relevance you get from automotive niche citations helps Google trust your site in the industry even more.

LOCAL CITATION	COST
Cars and Bids	Free
Hemmings	Free
KBB	Free
AutopTen	Free
BestCarFinder	Free
Car Dealers USA	Free
Dealership Net	Free
Just Good Cars	Free
Auto MD	Paid
Car Gurus	Paid
Classic Cars	Paid
Cars for Sale	Paid
Car Story	Paid
Auto Sales Directory	Paid
Grow with Cars	Paid
Edmunds	Paid
Auto Trader	Paid

Local Citation Checker

The next thing you may be wondering is, which ones do you already have and which other ones you may be missing? That’s easy to figure out! Simply enter your car dealership name below and our fully automated app will perform a local citation audit of your entire brand and tell you which listings you already have and which ones you may be missing.

Local Citation Services

Creating and managing local citations it’s a great tactic to boost your visibility but it can become a full-time job on its own. Just imagine going directory by directory, signing up, claiming your profile, and optimizing each one of them… Times 100! Is how much time it takes for you to manually create local citations for a car dealership. Luckily, we can help! With Woobound Listings, we can automate the entire process for you. Simply add your business information and the app does the rest. Woobound Listings connects with all the top citation publishers in the world via API, and within a few minutes, publishes your data across the internet! Contact us for a demo on Woobound Listings.

The bottom line is that local citations have been a part of SEO since the beginning of time. They’re still relevant and more than ever, an important piece of your local strategy.

101 Best SEO Keywords for Car Dealerships

Is It Worth Doing Digital Marketing for Auto Dealers?

If you’re wondering whether auto dealer marketing in the digital space is worth it, the short answer is yes. While this might seem obvious for most people, sometimes it’s difficult for traditional local businesses to benefit from this new technology.

The fact is that digital marketing for dealers is one of the most important aspects of getting sales, if not the most important. There are various tools with each platform that you can use to leverage your business’s presence.

The Basics of Digital Marketing

You probably already know that you need a Facebook page for your dealership. This is a place where people can see what other people are saying about your dealership, as well as what you’re about. It’s also a convenient space to display various promotions. Getting reviews on this platform is a great way to enhance your credibility for new customers.

While this might surprise you, another important way to get more people to know about your dealership is on Instagram. The main reason isn’t just to get more likes and followers, but it’s actually to reach out to your local customer base. Auto dealer marketing has never been so simple. You can search for posts by addresses and local hashtags to find more people in your community.

Keep in mind that social media platforms are relatively new, and you’ll get the most out of them by taking the time to learn about each one. Since technology is constantly changing in regards to digital marketing for dealers, it’s important to stay on top of trends. While this can seem daunting at first, you’ll get the hang of it once to start taking these platforms seriously.

Search Engine Maps for Auto Dealers

There’s no question that Google Maps is important for any local business, including automotive dealerships. Why do you ask? Well, the simple answer is that everyone is searching online for what they need and when they need it. These days, most people only go with the most convenient option as long as it’s good enough.

Another reason why Google Maps is important for your business is that it puts you in a better position to get noticed by potential customers. When it comes to links on the largest search engine, most people just skim through the various options. However, when you have a map listing, sometimes those results appear prominently right at the top.

Also, Google just plain likes it when you play nice with their system. Putting your listing on their maps makes it much easier to determine what kind of business you’re in, helping them put you in front of people looking for what you offer. This gives you a bit of a push even when it comes to traditional search engine rankings with links to your website.

Practical Tips for Digital Marketing

Whether you are new or experienced in auto dealer marketing, some important guidelines and tips must be followed to keep your business on the move, keep the customers coming back for more, and build a solid customer base. You must make sure that you have established an appropriate marketing plan that is going to serve your customers and generate sales.

Consider how much money you have available to spend on marketing. Hopefully, by now you’re convinced that digital marketing is worth the investment of your time and money, though not everyone has both. If you have money, you can spend on things such as paid advertising and a digital marketing agency service.

For people that have time on their hands, it’ll be worth it to directly reach out to customers and gain a following. This is because direct outreach has the highest conversion of all marketing forms. Think of it as individually meeting people face-to-face, but on a much larger scale. This kind of interaction makes it easier for people to trust you and make a decision.

Now you know the general overview of why digital marketing for dealers is worth it, rather than just going with what’s said on mainstream media. It’s supremely important to get your auto dealership on Google Maps to get in front of all the people searching for nearby businesses. Since technology is changing every day, get on the right track, and take advantage of this opportunity.

Best Automotive Digital Marketing Tips

As a marketer or business owner in the automotive industry, your goal is to reach more customers, sell more cars, grow your business, and stay ahead of the competition.

However, the automotive industry has rapidly evolved over the past few decades due to the significant growth in sectors like media, innovation, and technology.

In fact, more and more car purchasers now spend much of their time researching online, trying to find the best deals before deciding to close the deal. So in this content piece, we have compiled the best automotive digital marketing tips that you can employ to help bring leads in the door.

Social Media

In this fast-paced and technology-oriented generation, social media pages are critical pieces in your quest for business growth and dominance. On average, digital consumers–including car shoppers–spend two hours and 22 minutes each day on social networking sites and shopping platforms to research.

By providing real-time purchase indicators and valuable data, you can boost customer experience, effectively influence purchase decisions, and build brand loyalty with your prospective clients.

It only takes a few minutes to create a page on Facebook, Twitter, or Instagram and it can be a great avenue to reach out to your customers with special deals and new product offerings.

Facebook also has a feature that allows you to see page insights, places, hashtags, and more to monitor page traffic to take your online presence to a new level. Plus, these social networking sites can also serve as a place for satisfied customers to leave good reviews and vouch for your business.

SEO

Gone are the days where car buyers would need to go around town and visit a brick and mortar car dealership to inquire about a specific car model for their needs because today, searching for the perfect ride takes a few taps and swipes on search engines.

SEO works to make a website more search-engine friendly with the help of link-building, relevant content, website optimization, and other efforts. It is also important to make sure that you display quality imagines of automobiles to help visitors in choosing a car as per their preference and reap lucrative returns for your business.

By incorporating a comprehensive SEO strategy, you can help car buyers to find your business at the top of the search results. When your website ranks higher than your competitors in the search results, your website generates more clicks which can often translate to higher sales compared to your competitor that ranks lower.

Optimize Your Website

Nowadays, consumers have no patience for channels that aren’t suitable for mobile devices so make sure to optimize your car dealership website to suit different devices–may it be for smartphones, tablets, or laptops.

In fact, a study conducted by Google reveals that 90% of internet users switch between devices on an average of three times per day in the course of completing a single task.

Furthermore, aside from the standard user experience and fast load speeds, it is also advisable to provide pricing tools and financing calculators to help shoppers figure out their buying decision details in a no-pressure environment.

Google Maps

The primary purpose of Google Maps is to act as a search engine that will direct users to a specific location depending on their search query. The local search capabilities allow Google Maps to locate businesses that are relevant to the user’s search, so they can easily view their options before deciding to visit or contact the business itself.

Google maps street view provides more than just helping with the research process since it also allows prospective clients to take a virtual tour before visiting. This feature helps to build trust and connection with your target audience since you’re increasing their comfort level, making them more likely to enter your doors.

Use Google Call Features

While optimizing your automotive campaigns for phone calls might sound like a lot of work, it will be worth the effort once prospective clients start ringing off your phone.

Google provides business owners with features that allow clients to have easy access to your phone number, hours of operation, website, and directions with a click of a button–all for free. By ensuring that calls are always returned and attended, you help build long-term relationships and trust with your clients.